A Moment of Truth for Digital Agencies
by: David ArmanoOK, deep breath. Adage recently published an article which asserted that “interactive agencies have not yet proven they have the capability to manage brand strategy.“ On top of that...
View ArticleHow Clients Are Showing Interest in Digital Agencies to Serve as the 'Lead'...
by: Idris MooteeAd agencies are cutting people across the board responding to budgets cut from clients. WPP does not expect to see any significant economic recovery before 2010 which is likely be the...
View ArticleFive Questions to Ask a Social Media Agency before You Work with Them
There are a lot of social media agencies out there (we at FreshNetworks being one of them!). Many doing different things and having different approaches. When a brand is getting started in social...
View ArticleA Moment of Truth for Digital Agencies
by: David ArmanoOK, deep breath. Adage recently published an article which asserted that “interactive agencies have not yet proven they have the capability to manage brand strategy.“ On top of that...
View ArticleHow Clients Are Showing Interest in Digital Agencies to Serve as the 'Lead'...
by: Idris MooteeAd agencies are cutting people across the board responding to budgets cut from clients. WPP does not expect to see any significant economic recovery before 2010 which is likely be the...
View ArticleFive Questions to Ask a Social Media Agency before You Work with Them
There are a lot of social media agencies out there (we at FreshNetworks being one of them!). Many doing different things and having different approaches. When a brand is getting started in social...
View Article